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'Beartown' branch 'pedals' its artistic talents

16th September 2016

LEEK United branch staff ‘pedalled’ their window-dressing talents this month (September) to welcome riders on the Cheshire stage of British Cycling’s premier road racing event.

The Society’s Congleton team created a cycling-themed display in the front of their office in High Street, to mark the Tour of Britain’s visit to the town.

And their efforts – featuring the artistic skills of Customer Assistant Elly Haverty – won the branch a ‘Highly Commended’ certificate in the Tour of Britain Window Dressing Competition organised by Congleton Town Council.

“Elly did a brilliant job on our window display, by painting a line of bears riding bikes, watched by the Society’s mascot, Humphrey the Camel,” said Branch Manager Kelly Trask.

“Unfortunately, the artwork has been cleaned off, but our certificate has now taken pride of place in the window instead.”

Kelly and her colleagues handed out flags to customers and shoppers, to help cheer on the hundreds of Tour of Britain competitors who passed through Congleton on the Cheshire East/Stage Three of the international event.

They also served up tea, coffee and cakes to passers-by, raising almost £100 for the branch’s designated 2016 charity, Congleton-based Ruby’s Fund, which was established to provide sensory and soft play facilities for children with disabilities and additional needs.

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